
Katherine White
BA (SFU), MA (Waterloo), PhD (UBC)
Senior Associate Dean, Strategy and Responsible Business
Watkinson Professorship in Sustainability
Professor, Marketing and Behavioural Science Division
Selected publications
- White, K., Cakanlar, A., Sethi, S., and Trudel, R. (2025), “The Past, Present, and Future of Sustainability Marketing: How Did We Get Here and Where Might We Go?,” Journal of Business Research, published online: https://www.sciencedirect.com/science/article/pii/S0148296324005605
- Levy, E., Habib, R., White, K., and Aquino, K. (2025), “From Sinners to Saints: How Redemption Narratives Motivate Charitable Giving,” Journal of the Association for Consumer Research, published online: https://www.journals.uchicago.edu/doi/abs/10.1086/733156?journalCode=jacr
- Habib, R., Hardisty, D. J., White, K., and Kim, B. J. (2024), “The Closing the Gap Effect: Joint Evaluation Leads Donors to Help Charities Further from Their Goal,” Journal of Marketing Research, 62(1), 77-96.
- White, K., Wang, W., and Aquino, K. (2024), “Collective Consciousness and Consumer Behavior,” Journal of Consumer Psychology, 34(4), 687-693.
- Simpson, B., Mesler, R., and White, K. (2024), “Perceiving Less but Wasting More: The Relationship Between Subjective Scarcity and Consumer Food Waste” Appetite, 2, 107642.