Masterclass: The Impact of AI and Machine Learning on Data Analytics
Join us for an online masterclass on August 26!
We are living through the Fourth Industrial Revolution, where AI and Machine Learning are transforming how businesses operate, make decisions, and compete. In this masterclass, UBC Sauder Professor Dr. Gene Moo Lee explores the real-world impact of these technologies on business analytics. From automation to advanced decision-making, discover how AI is reshaping the future of work, redefining roles, and creating new opportunities in the data-driven economy.
Speaker
Dr. Gene Lee
Gene Moo Lee is an Associate Professor (with tenure) of Information Systems at UBC Sauder School of Business. He received his Ph.D. in Computer Science from UT Austin. His AI and business analytics research have been published in MIS Quarterly (MISQ), Information Systems Research (ISR), and Journal of MIS. He is an AIS Distinguished Member and received the Reviewer of the Year Award from MISQ and ISR. Currently, he serves as an Associate Editor of ISR. He has worked for Samsung, Hyundai/Kia, AT&T, Intel, and Goldman Sachs, and holds 11 patents in mobile technology. He is the Director of Data Analytics & AI Research Group.